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Whiteboard Friday Videos
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How Reading Patterns Can Help Us Optimize Content for Organic Search — Whiteboard Friday
In this Whiteboard Friday, learn about how to use reading patterns to optimize your content and understand how users are engaging with it.
How Inclusivity Drives Link Diversity — Whiteboard Friday
Inclusivity makes business sense. Discover how targeting diverse audiences can enhance your backlink profile, boost trust with Google, and ultimately drive revenue.
How the SERPs Guide Content — Whiteboard Friday
From videos to featured snippets, discover how SERPs can help us with our content creation in this Whiteboard Friday with Julia-Carolin Zeng.
E-E-A-T Quick Wins — Whiteboard Friday
Itamar shares E-E-A-T quick wins that you can utilize to help your website appear more credible in the eyes of users and Google.
Top SEO Tips for 2024 — Whiteboard Friday
It's no surprise that in 2024, the main theme that we're going to see is how to manage SEO in an AI landscape. Crystal shares her top SEO tips to navigate this.
Use ChatGPT to Build a Customer Journey for Your Website — Whiteboard Friday
Find out how to use ChatGPT to help you build out a customer journey for your website in this Whiteboard Friday episode with Grace Frohlich.
Categories: User Experience
How Volatile Are Search Results? — Whiteboard Friday
How volatile are organic search rankings day to day? Tom dives into data he captured using STAT to answer this question.
3 Unexpected Examples of Technical SEO Issues (And How to Resolve Them) — Whiteboard Friday
In this Whiteboard Friday, learn how to find technical SEO issues, how to define issues, as well as how to resolve them.
Categories: Technical
Common Analytics Assumptions — Whiteboard Friday
Discover common analytics assumptions with Dana in this Whiteboard Friday. A must-watch for marketers seeking clarity in the ever-evolving landscape of analytics.
Categories: Tools SEO Analytics
CRO Misconceptions Every SEO Should Know — Whiteboard Friday
Conversion Rate Optimization doesn't happen in a vacuum. All the different marketing initiatives that we do impact each other. Knowing a little bit about CRO will help you and will go a really long way.