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Category: Intermediate & Advanced SEO

Looking to level up your SEO techniques? Chat through more advanced approaches.

  • terentyev


    Can you share your experiences in managing SEO QA automation of large websites with millions of pages?
    what are the things you are regularly testing for, besides the most obvious - hreflangs/canonicals, robots.txt, sitemap, non-200 status codes, redirect rules?
    do you use in-house developed tools or external tools?
    if external - which ones?
    how do you run your QA automation scripts? external server or some online tools? upon every release or hourly/daily/monthly?

    | terentyev
    0
  • dapacifi


    Hi All, Our development team needs to do a temporary site name change from www.sitename.com to new.sitename.com and then wants to return to www.sitename.com. They need to do this for the whole site due to how it's built with single sign on (SSO) and how certain post login pages utilize pre login pages and need to keep people logged in. This process is changing with a CMS upgrade and website and post login pages will be independent of the pre login pages moving forward. My question is what is the best way to manage this transition? Right now it seems like the best solution I've been able to work out with development is to reduce the domain shift down to one week and use 302 Redirects, don't index the new.sitename.com site, and for that week and take my lumps as they come from search. Looking for any other suggestion that may help marketing work with dev without casting blame on any teams for drops in organic traffic.

    | dapacifi
    0
  • Liamis


    seo search results

    I have an insurance client that is represented in three states. They need to present different information to users by state identification. They prefer to have one page with all the information and then present the information relevant to the state by the users selection from a pop up window. Spiders will be able to index all the content. Users will only see the content based on their selection. So, I wanted to ask the Moz community what SEO implication could this have? The information available on the web is very thin with this situation so really appreciate any guidance that can be given...thanks,

    | Liamis
    0
  • nandaMesa


    What should be done with forum questions that go unanswered for a long time (i.e. year or longer)? Are these types of questions valuable content? Should we opt out of having these types of pages indexed? Since these pages are just one sentences doesn't seem like it is adding value to the site.

    | nandaMesa
    0
  • hansdef


    We would like to set up a website in English language only and promote this in various European countries. As said the website will only be available in English language, but we will keep translations (google translate) in backend. When a user in France then enters search query in French language in browser, a search can be done in French content, but we will present relevant content in English. Does anyone have any experience with that? Will it be allowed given the fact that the result (in English language) will probably not include any of the terms that was searched on (in French language).

    | hansdef
    0
  • cmavroudisyahoocom


    Hi, We have an ecommerce store and currently have topic pages setup for each category/location combination, each topic page lists relevant products available for sale, so for example Most Popular Birthday Party products in UK
    Most Popular Birthday Party products in London
    Most Popular Birthday Party products in Manchester We are now looking at ways of capitalising on longtail keyword searches and a potential solution is to expand the number of Topic Pages/Location combinations so for example Most Popular Birthday Party products in UK
    Cheapest Birthday Party products in UK
    Birthday Party products for small groups in UK
    Birthday Party products for large groups in UK
    Children Birthday Party products for in UK
    etc In general would this be a positive or negative thing to do for our site to give each longtail keyword its own dedicated topic page (given that our crawl budget is not necessarily high). Or should we just try to add longtail keyword to the original topic page itself and make that one rank better? Thanks

    | cmavroudisyahoocom
    0
  • cmavroudisyahoocom


    Hi, We currently have a relatively low DA score of 26. We have been working to increase it but of course it takes time. We are starting to adapt our approach and rank for non-competitive, long-tail keywords. If our DA is very low, will this affect our longtail keyword ranking even though there is very little competition for those? Thanks

    | cmavroudisyahoocom
    0
  • adojs1jj

    This question is deleted!

    | adojs1jj
    0
  • hwade


    I am moving my website to WordPress after years. I am curious to know what the best route to maintain as much SEO value as possible would be. We have a lot of 301 redirects currently, and we will maintain those, but what else should we do or know? Thanks for any help.

    | hwade
    0
  • Leowa


    Hey again Moz community! I've been trying to read up on schema markup and watch videos multiple times (!) but I can't understand how it works. I would greatly appreciate it if someone can answer these questions: Do I need to ‘markup’ every part of the article? Like “this section can be FAQ snippet, and this can also FAQ etc..". So I guess my question is how detailed does the markup have to be? What are the best tools to use for schema markup for wordpress? What are the best tools to use for schema markup for react web-app? The https://search.google.com/test/rich-results shows if the markup is good for a page, but it doesn’t provide any details. For some articles it says that sitelinks searchbox is detected but that’s only one type of snippet possibility? Do I need to add additional markup for, say, list snippets and FAQ snippets if I want a chance to get those? Thanks a lot! Leo W

    | Leowa
    2
  • Cheebee124


    Hey everyone, I run a website that publish articles about pets. I have read some great things about Google Discover and the potential traffic it can bring to publishers (Condé Nast reported up to 20% of traffic coming from Discover in the US, at a certain point). I am currently trying to get indexed and after reading Google guidelines and a Ahrefs guide, I have made many optimizations to my site: structured data, creating an author page, fixing image size and publishing date... so far, it's not working. I feel the lack of a knowledge graph for my business may affect my chances. I'm currently building a GMB page to fix this. Do you have other recommendations or success stories of your own experiments with Discover? An example of an article I tried to get indexed was https://www.lebernard.ca/teletravail-chien-guide-survie/. Obviously, I'm not expecting feedback on the quality of the content since it's in French, but I'm curious if you see anything from a technical perspective that doesn't work. Thanks a lot for your help! Charles

    | Cheebee124
    0
  • didi09


    Hi, I am migrating my e-commerce to another platform of a internet company in Brazil (Tray) that has no way to redirect 301 urls in batch, I also do not have access to files and ftp of it. Anyway, as I have hundreds of urls, I would like to know if there is any way to do batch redirects with an external platform tool? Thank you very much in advance

    | didi09
    0
  • si.analytics


    I have noticed a popular trend in web design which involves sections of content being started with what looks to be smaller sub heading something like <h3>, <h4> or <h5> and then followed by a bigger heading <h2>. My question is, what is the best way to deal with this visual structure and will having a structure like this hurt your SEO? <h5>Contact Us</h5> <h2>Get started with your next project in minutes!<h2> <p>Some text here ...</p> Here are some examples where the header structure is similar to above (smaller before bigger): https://www.snappr.com/ https://form.taxi/ https://fluz.app/ If that structure is bad for SEO, then it seems like a simple solution is to make it purely visual, mimicking a sub header with styling on a span or paragraph like these sites do: https://www.andrejilderda.nl/ https://nightwatch.io/ https://www.swingvy.com/ https://www.figma.com/ My only concern with that approach is because your section sub heading is no longer an actual header you will miss out on ranking important and relevant keyword information for that section. Is this correct something to be worried about? There is one last solution I stumbled upon that involves using headings for both but in reverse hierarchy so a <h3> is first but styled to be smaller, followed by a visually bigger <h4> which provides the addition context. https://avocode.com/ Anyone have thoughts, expertise or resources on the matter?

    | si.analytics
    0
  • SledDawg


    serp list carousel carousel

    This carousel-like display is appearing for one of my main keyword searches. Kind of looks like that for songs in the Meg-SERP guide. Is it a list carousel? Is it controllable/influenceable? What other entities does it/can it appear for? IEEE-journals-search.jpg ACM-journals-search.jpg

    | SledDawg
    0
  • tailor109


    I sea tons of website build redirects backlink from google to them , and the have get a high ranking in moz , why moz don't pervent this methods?

    | tailor109
    0
  • Vuly


    I've added some AggregateOffer schema for some products with properties such as lowPrice
    highPrice
    pricevaliduntil
    availability
    itemCondition
    priceValidUntil we change our sale price quite often and I am relying on the priceValidUntil to stop showing the prices once a date has lapsed. However, I am still seeing the prices on SERPPs once the date has passed. Is there anyway to get around this? note: I have tried updating the schema 2 days before the sale ends just to make sure Google has crawled the page in time. However Google is still a bit slow in crawling the pages even after requesting index. Any suggestion is welcome.

    | Vuly
    0
  • Bonito1993


    Hello, recently, I found out about all the SEO advantages from 301 redirects. I had 3 websites that are now expired, their topic was Counter Strike 1.6 servers. All of these websites were registered 9 years ago and have few good backlinks (from website with 1%-3% spam score and DA 30+). Now I have one website that is not only about Counter Strike 1.6 but also many other Steam shooter games. If I revive these 3 old domains and 301 redirect them to my new one, will it help me with SEO and increase my ranking on Google?

    | Bonito1993
    0
  • saimkhanna


    does silo structure has a positive point on Google Ranking or not, and what is the importance of internal linking, how google see the internal linking content as compared to less internal linking, I'm trying an experiment I do a lot of internal backlinking in Website Unionwell as compared to Website B (which has apparently less internal Links) so with your experience in SEO field which site will get traffic rapidly.

    | saimkhanna
    0
  • aalinlandacc


    My site name is bestmedtour .it's in English. I also want to have the Arabic version of the site. If I translate it with Google Translate, is it possible that the Arabic version of the site will be penalized?

    | aalinlandacc
    0
  • Kuantokusta


    Hello everybody, I've been reading quite a lot recently about this topic and I would like to have your opinion about the following conclusion: ecommerce websites should have their own product descriptions if they can manage it (it will be beneficial for their SERPs rankings) but the ones who cannot won't be penalized by having the same product descriptions (or part of the same descriptions) IF it is only a "small" part of their content (user reviews, similar products, etc). What I mean is that among the signals that Google uses to guess which sites should be penalized or not, there is the ratio "quantity of duplicate content VS quantity of content in the page" : having 5-10 % of a page text corresponding to duplicate content might not be harmed while a page which has 50-75 % of a content page duplicated from an other site...  what do you think? Can the "internal" duplicated content (for example 3 pages about the same product which is having 3 diferent colors -> 1 page per product color) be considered as "bad" as the "external" duplicated content (same product description on diferent sites) ? Thanks in advance for your opinions!

    | Kuantokusta
    0
  • BeckyKey


    Hi I wanted some feedback on how other SEO's structure their time. I feel as though I'm falling into the trap of fire fighting with tasks rather than working on substantial projects... I don't feel as though I'm being as effective as I could be. Here's our set up - Ecommerce site selling thousands of products - more of a generalist with 5 focus areas. 2 x product/merchandising teams - bring in new products, write content/merchandise products Web team - me (SEO), Webmaster, Ecommcerce manager Studio - Print/Email marketing/creative/photography. A lot of my time is split between working for the product teams doing KWD research, briefing them on keywords to use, checking meta. SEO Tasks - Site audits/craws, reporting Blogs - I try and do a bit as I need it so much for SEO, so I've put a content/social plan together but getting a lot of things actioned is hard... I'm trying to coordinate this across teams Inbetween all that, I don't have much time to work on things I know are crucial like a backlink/outreach plan, blog/user guide/content building etc. How do you plan your time as an SEO? Big projects? Soon I'm going to pull back from the product optimisation & try focussing on category pages, but for an Ecommerce site they are extremely difficulty to promote. Just asking for opinions and advice 🙂

    | BeckyKey
    3
  • LyleTLai


    Using expired domains to redirect on your site? For this you need to first Active your expired domainsand put two to three articles After google will got it that its now active and so google start crawling after that you need to put same articles that you created on expired site on your new site with same urls Now make a wild card redirect to exact urls or posts you created on your site

    | LyleTLai
    0
  • coma99


    Hi, I have a high number of very-low/zero traffic and zero backlinked product pages that have been discontinued (and wont come back). For these pages we automatically remove them from our website indexes and also removed internal links and then essentially kept the product pages and their urls intact but just added a note saying "no longer available, how about these..." with alternate similar product options. This seems to be the general consensus online for discontinued product pages that have little value. The questions is do I either 404 or noindex these now discontinued pages? What are the pros or cons? Thanks

    | coma99
    0
  • gaiaslastlaugh


    Hi all, So a complicated question that requires a little background. I bought unseenjapan.com to serve as a legitimate news site about a year ago. Social media and content growth has been good. Unfortunately, one thing I didn't realize when I bought this domain was that it used to be a porn site. I've managed to muck out some of the damage already - primarily, I got major vendors like Macafee and OpenDNS to remove the "porn" categorization, which has unblocked the site at most schools & locations w/ public wifi. The sticky bit, however, is Google. Google has the domain filtered under SafeSearch, which means we're losing - and will continue to lose - a ton of organic traffic. I'm trying to figure out how to deal with this, and appeal the decision. Unfortunately, Google's Reconsideration Request form currently doesn't work unless your site has an existing manual action against it (mine does not). I've also heard such requests, even if I did figure out how to make them, often just get ignored for months on end. Now, I have a back up plan. I've registered unseen-japan.com, and I could just move my domain over to the new domain if I can't get this issue resolved. It would allow me to be on a domain with a clean history while not having to change my brand. But if I do that, and I set up 301 redirects from the former domain, will it simply cause the new domain to be perceived as an "adult" domain by Google? I.e., will the former URL's bad reputation carry over to the new one? I haven't made a decision one way or the other yet, so any insights are appreciated.

    | gaiaslastlaugh
    0
  • EugeneMot


    I have seen that some of my competitors are doing it ,so I was wondering if I can do that as well?

    | EugeneMot
    0
  • Nobody1616542228134


    Hi folks. Instead of an archive page template in my theme (I have my reasons), I am thinking of simply typing the post title as and when I publish a post, and linking to the post from there. Any SEO issues that you can think of? Thanks in advance!

    | Nobody1616542228134
    0
  • ppseo80


    We have a high authority blog post (high PA) that used to rank for several high-traffic terms. Right now the post continues to rank high for variations of the high-traffic terms (e.g keyword + " free", keyword + " discussion") but the URL has been completed excluded from the money terms with alternative URLs of the domain ranking on positions 50+. There is no manual penalty in place or a DCMA exclusion. What are some of the things ppl would try here? Some of the things I can think of: - Remove keyword terms in article - Change the URL and do a 301 redirect - Duplicate the POST under new URL, 302 redirect from old blog post, and repoint links as much as you have control - Refresh content including timestamps - Remove potentially bad neighborhood links etc Has anyone seen the behavior above for their articles? Are there any recommendations? /PP

    | ppseo80
    0
  • gamstopbet


    will critical error in wordpress to increase memory limit affect seo rankings?

    | gamstopbet
    0
  • Nobody1616542228134


    Hi there. I use Genesis and StudioPress themes. I recently noticed that the canonical link for blog pages points to the first page on all paginated pages, which I understand is an SEO no-no. I found some code here that adds a unique canonical link to each paginated page but for categories only. It works fine. I only have one category for my site. My question is: is there a downside (or even upside) to not having a blog page and placing a link to my category page in the navigation bar instead, using the category page as the blog page? It looks good and works. What do you think? I find it odd that this seems to be an issue across the Internet and the only solution that comes up relies on the Yoast plugin, which I don't want to use (don't want to use a plugin for SEO). Thanks in advance.

    | Nobody1616542228134
    0
  • TyreReviews


    Hi All, I'm desperate for a bit of advice. I run www.tyrereviews.com which has been my project since 2006, and after LOTS of hard work over 15 years held 1000's of P1 positions in the SERPs. I recently moved from the original .co.uk to .com to aid with future internationalising plans. I was very careful not to change ANYTHING else, just 301 from the UK to the .com and updated everything in webmaster consoles. My background is development and I spent weeks triple researching everything to make sure I followed all the google best practices, as this is my life's work and primary income source. From a tech point of view the change went perfectly, but sadly google quickly started deranking the new domain, and now two months on it seems to have stabilised at around 40% down on traffic year on year and mostly dropped from the UK region. This is mostly from medium to long tail keywords. One such example is "Michelin Primacy 4" in google UK, old webmaster tools is showing my average position this time last year as 1.4 and now I'm 12.4! The .com site is geo targeted to the UK by both webmaster tools and href lang tags. So, my question is, so I keep waiting, or do I give up andrisk the switch back to the uk domain before it's too late? Thanks in advance.

    | TyreReviews
    0
  • ElliPirelli


    Hey community, I have a question regarding canonical tags.
    I used the content of one of my domains (nameA.com/ContentA) and copied it to another domain, but on several pages: nameB.com/ContentA1
    nameB.com/ContentA2
    nameB.com/ContentA3
    and so on). So I divided the content from domainA to several pages of domainB. The reason is, that my client wants to build a new business on domainB and wants to use the exact same content from domainA, because he can't afford another copywriter at the moment (and he doesn't want to rewrite it himself). Problem: DomainA is ranking for this content and he wants to keep the rankings, until domainB ranks similar (for the same keywords, of course). So my question is: Can I put a canonical tag on domainA?
    My thoughts are: Not a single page of domainB is 100% duplicate content, as it's always only partialy the same. Can I just choose one of those pages from domainB to put as link-goal for the canonical tag? Or do I need to create a "view-all" page on domainB, with all the content put together, so it's 100% duplicate to domainA, and then put a canonical tag to domainA and link to this "view-all" page? If I do so, do I need to also put canonicals on every single page from domainB, to link to this "view-all" page?
    IMPORTANT: Would the other pages of domainB then be ranked/listed in the SERRPs, or only the "view-all" site? I would really appreciate your help, as I have been seaching for answers to this specific problem since more than a week... Thank you! Best regards

    | ElliPirelli
    0
  • KarenElaine


    We have about 100 really old blog posts that are nothing more than a short trip review w/ images. Consequently these pages are poor quality. Would best practices be to combine into one "review page" per trip, reducing from 100 to about 10 better pages and implement redirects? Or is having more pages better with less redirects? We only have about 700 pages total. Thanks for any input!

    | KarenElaine
    0
  • vde13


    Hey guys. I've got a question about the url structure on two different websites with a similar topic (bith are job search websites). Although we are going to publish different content (texts) on these two websites and they will differ visually, the url structure (except for the domain name) remains exactly the same, as does the number of indexed landingpages on both pages. For example, www.yyy.com/jobs/mobile-developer & www.zzz.com/jobs/mobile-developer. In your opinion, can this lead to a Google penalty? Thanks in advance!

    | vde13
    0
  • Nobody1616542228134


    Hi folks. I would like to discuss pagination. I use WordPress (Genesis, specifically). I ran my site through a site scan and it flagged an error which told me that my blog was producing duplicate meta descriptions because the  blog is paginated - the same meta description from the blog page is being used on Page 2, Page 3 etc. I looked into this and the Internet is awash with many other people scratching around for a solution. My understanding is that using a canonical link on the first page is not a good idea, because it says to Google that only Page 1 of the blog is important. I also read an article that states Google no longer reads the Rel=Prev/Next code that could be used to tell Google to ignore the issue. So, what's the solution? Do I even need one? As a side-thought, it seems to me that pagination is, well, pretty useless. I mean, if my blog has 20 pages and I've worked hard to create content, who is going to click through to anywhere near page 20? Nobody. There has to be a smarter way for people on-site to access content. I would love your thoughts on all of this. Cheers.

    | Nobody1616542228134
    0
  • masterfish


    I have been hit by DDoS attacks lately...not on a huge scale, but probably done by some "script kiddies" or competitors of mine. Still, I need to take some action in order to protect my server and my site against all of this spam traffic that is being sent to it. In the process of researching the tools available for defending a website from a DDoS attack, I came across the service offered by CloudFlare.com. According to the CloudFlare website, they protect your site against a DDoS attack by showing users/visitors they find suspicious an interstitial that asks them if they are a real user or a bot...this interstitial contains a Captcha that suspicious users are asked to enter in order to visit the site. I'm just wondering what kind of an effect such an interstitial could have on my Google rankings...I can imagine that such a thing could add to increased click-backs to the SERPs and, if Google detects this, to lower rankings. Has anyone had experience with the DDoS protection services offered by CloudFlare, who can say a word or two regarding any effects this may have on SEO? Thanks

    | masterfish
    1
  • HSDOnline


    A year or two ago we put up some websites which were specific to brands we own. Sure enough those sites (eg 'myBrand.com') started to rank pretty well for those brand terms eg 'mybrand curling tongs' (it's not curling tongs, btw, but you get the idea). We were getting a decent amount of traffic presumably from people who have bought or seen these products on our amazon/ebay stores. Before long, we see us starting to rank well for non branded searches eg 'curling tongs' even among decent competition. Next thing you know I'm getting told by the boss that we need to put up websites for all specific ranges, not just brands, because specificity is a bonus for ranking well. While there's probably a point that a site for MybrandCurlingTongs lends itself well to ranking for curling tongs, is there also an element that the branded searches we got (via making our brand known on amazon/ebay) helped the site gain recognition and authority? As such a new website about 'ionising hair dryers' would not rank well based on being specific, because it wouldn't be helped by a lot of branded traffic?

    | HSDOnline
    2
  • seoelevated


    We have a promotion landing page which earned some valuable inbound links. Now that the promotion is over, we have redirected this page to a current "evergreen" page. But in the search results page on Google, the original promotion landing page is still showing as a top result. When clicked, it properly redirects to the newer evergreen page. But, it's a bit problematic for the original promo page to show in the search results because the snippet mentions specifics of the promo which is no longer active. So, I'm wondering what would be the net impact of using the "removal request " tool for the original page in GSC. If we don't use that tool, what kind of timing might we expect before the original page drops out of the results in favor of the new redirected page? And if we do use the removal tool on the original page, will that negate what we are attempting to do by redirecting to the new page, with regard to preserving inbound link equity?

    | seoelevated
    0
  • Ant-Scarborough


    Using the on-page grader and whilst further investigating internal linking, I'm concerned that as the ecommerce website has a very link heavy mega menu the rule of 100 may be impeding on the contextual links we're creating. Clearly we don't want to no-follow our entire menu. Should we consider no-indexing the third-level- for example short sleeve shirts here... Clothing > Shirts > Short Sleeve Shirts What about other pages we're don't care to index anyway such as the 'login page' the 'cart' the search button? Any thoughts appreciated.

    | Ant-Scarborough
    0
  • laurengdicenso


    For example, https://www.jamestowndistributors.com/product/epoxy-and-adhesives?page=2&resultsPerPage=16 is the paginated URL of the category https://www.jamestowndistributors.com/product/epoxy-and-adhesives/. Can I remove the &resultsPerPage= variation from the canonical without it causing an issue? Even though the actual page URL has that parameter? I was thinking of using this: instead of: What is the best practice?

    | laurengdicenso
    0
  • arpaymantul


    I want to launch a new site like www.plaza.ir. How can I improve its Da and PA quickly ?

    | arpaymantul
    0
  • LindsayE


    Hello! I was wondering how other SEOs handles their annual content. We do well with ranking for our industry keywords with the year in the content. We have annual changes to publish and talk about each year. What do you do with the previous years content? Leave it, 301 redirect it or just revamp the same content so it updates to the current year?

    | LindsayE
    0
  • Iuj873g


    Hi, I am a regular user of Moz premium. I was advised some of my friends about Moz benefits. 4 months ago I found a low competition micro niche longtail keyword and made a website on it. The keyword difficulty was 16 and I was confident that I will rank on the top page. but now after posting 15 articles of that micro niche, I am still ranking on 129 position on Google search results. Can anybody advise me what is the problem with my site. Was the keyword difficulty had manupulated states on authenticative. My site name and https://www.vixpr.com/. Please guide me how I can take further benefits of Moz Premium.

    | Iuj873g
    0
  • lims


    Hi, We have a marketplace website with blog post section (which we only have 1 version of the article which is in english).My question isCan we just use hreflang tag for only specific pages like categeries & product pages.leave Home page and blog section in single langauge in english ?

    | lims
    0
  • Cheebee154


    Hey there,I'm looking to hear your experiences in regards to replatforming an ecommerce store and SEO impacts.My company is analyzing the impacts of switching from Magento Entreprise to Shopify Plus. Some background info : 900k sessions / month 52% of sessions coming from SEO Multilingual store : half of traffic is French, half is English 945 domains linking to us, according to search console Competitive industry (retail) Moving to Shopify would force us to do two things: Redirect all category pages, brand pages and product pages. Shopify forces a specific URL structure for these pages that is different from our current one. Redirect the English section of the site to a subdomain (https://en.example.com/...). Have multiple stores on Shopify can't be done on the same domain. I'm especially afraid of the impact of moving the English section to a subdomain. I feel it would lose most of the domain authority - most backlinks go to the website root so very few will be redirected to the subdomain.Even if we spend a lot of time doing redirections, do you think the traffic will significantly suffer? Do you have stats to share on a similar migration you would have done, or other insights?Thanks a lot!

    | Cheebee154
    0
  • svsanchez75


    Hello Mozzers, I am new at Moz and certainly hope you can help me!
    I used to consider myself very knowledgeable in SEO since I had hundreds or maybe thousands of keywords very well ranked on Google Guatemala (www.google.com.gt) for more than a decade. That was until a year ago: November 8th, 2019... On that date, all of my rankings plummeted, never to return. At first I thought it was just a hickup from the Google Algorithm, but as days turned into weeks I became very worried, so I started doing a bunch of things: Reworked the pages (except home page) to make them responsive (I used to have two versions of each page, one for desktop and one for mobile). Removed the ads from the pages to make them faster, thinking it could be due to the speed (even if my competitors sites were slower!) Fixed thousands of 404s Disavowed thousands of bad domains and spammy URLs  (I never bought a single link but there were thousands of links from forums, theglobe network, etc) Removed more than 12,000 members from my own forum who had never posted anything: about 4000 of them just had created a profile to include a link to different extenral sites. Fixed a few other technical aspects... Nothing helped. In fact, my rankings have kept going down. My content is good and unique, my site has good DA but still I get outranked and buried by several sites which don't have as much information as I have. There are NO manual actions against my site according to Search Console. As I mentioned before, I have never bought any backlinks, so all of my links should be natural (although there were thousands of links to my forum from spammy sites which I disavowed). So, I am frustrated as I really don't know what the problem is. I am giving you 3 examples of Keywords and URLs of pages that were number one for years, and now are not even on first page, so that you can see them and tell me your thoughts about what may be happening: KEYWORD: VOLCANES DE GUATEMALA
    URL: https://www.deguate.com/geografia/volcanes/Los-volcanes-de-Guatemala.shtml Note: was #1, now is on 5th page. Removed all the ads to see if it would help. KEYWORD: MINISTERIOS DE GUATEMALA URL: https://www.deguate.com/artman/publish/politica_ministerios/Los-ministerios-de-Guatemala.shtml Note: was #1, now is on 2nd page. Removed all the ads to see if it would help. KEYWORD: LEYENDAS DE GUATEMALA URL: https://www.deguate.com/artman/publish/misterios-leyendas/las-leyendas-mas-famosas-en-guatemala.shtml Note: Was #1, now is on 3rd page. It's stuffed with ads, as it doesn't seem to matter wheter my pages have ads or not, and since I lost my rankings on thousands of pages at least I can probably generate a little more income like that. Thank you so much for the help you can provide!

    | svsanchez75
    0
  • HomeVaultPM


    Hi everyone, I am aware that issue of local SEO has been approached numerous times, but the situation that I'm dealing with is slightly different, so I'd love to receive your expert advice. I'm running the website of a property management company which services multiple locations (www.homevault.com). From our local offices in the city center, we also service neighboring towns and communities ( ex: we have an office in Charlotte NC, from which we service Charlotte plus a dozen other towns nearby). We wanted to avoid creating dozens of extra local service pages, particularly since our offers are identical per metropolitan area and we're talking of 20-30 additional local pages for each area. Instead, we decided to create local service pages only for the main locations. Needless to say, we're now ranking for the main locations, but we're missing on all searches for property management in neighboring towns (we're doing good on searches such as 'charlotte property management', but we're practically invisible for 'davidson property management', although we're searvicing that area as well). What we've done so far to try and fix the situation: 1. The current location pages do include descriptions of areas that we serve. 2. We've included 1-2 keywords for the sattelite locations in the main location pages, but we're nowhere near the optimization needed to rank for local searches in neighboring towns (ie, some main local service pages rank on pages 2-4 for sattelite towns, so not good enough). 3. We've included the searviced areas in our local GMBs, directories, social media profiles etc. None of these solutions appear to work great. Should I go ahead and create the classic local pages for each and every town and optimize them on those particular keywords, even if the offer is practically the same, and the number of pages risks going out of control? Any other better ideas? Many thanks in advance!

    | HomeVaultPM
    0
  • JOkoiue


    My website Domain Authority is not improving what should I do to improve DA of website

    | JOkoiue
    0
  • Marcmayo


    Hello Moz community,
    I am really happy to be here and I start right away with a quite tricky question I'd say. We are running Star-Registration.com and in March switched platforms to Shopify. All the Redirects etc were done according to standards. Nevertheless, Star-Registration.com dropped in May (2 months after the switch) for "name a star" and "buy a star" from #1 to the 2nd Page of Google Results after being on #1 for almost 3 consecutive years. We had a similar case with their german website but the german one is back on the top 3 rankings again for all the important keywords. I attached a Screenshot of the Search Console stats
    Any suggestions? yv6pep

    | Marcmayo
    0
  • Airlift


    So the website I am working for asks for a location before displaying the product pages. There are two cities with multiple warehouses. Based on the users' location, the product pages available in the warehouse serving only in that area are shown.  If the user skips location, default warehouse-related product pages are shown. The APIs are all location-based.

    | Airlift
    0
  • momentumllc


    Question What is the better url structure for aluminium hog rings? /hog-rings-by-material/aluminum/   or
    /hog-rings-by-material-aluminum

    | momentumllc
    0

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